A promotional graphic featuring the text 'The Benjamin' and a logo with a stylized silhouette of Benjamin Franklin, set against a green-tinted city skyline background.

SPORTS AND STYLE IN THE QUEEN CITY

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Midwest Bytes Back at SXSW
Midwest Bytes Back at SXSW

Cincinnati arrived at SXSW 2026 with a coordinated presence across film, AI, startups, higher education, and enterprise technology. This op-ed explores how Film Cincinnati, Cintrifuse, UC, CincyAI for Humans, and other regional players are building momentum through alignment, national visibility, and a shared push to grow the city’s creative economy.

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The Parade Ends Where the Party Starts
The Parade Ends Where the Party Starts

Cincinnati’s St. Patrick’s Day Parade returns Saturday, March 14, 2026, and The Banks is where the day comes together. The route runs from Mehring Way by Paycor Stadium up Joe Nuxhall Way and onto Freedom Way, finishing at Elm Street before the crowd rolls straight into the riverfront district’s patios, pubs, and post-parade energy. Expect a full-scale downtown tradition, plus a clean handoff into afternoon celebrations like LepreCON.

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Stirring Up The Banks
Stirring Up The Banks

Irish Coffee takes over The Banks on Friday, March 13 as the Cincinnati Coffee Festival hosts a progressive tasting across five venues. Guests can sample classic and specialty Irish Coffees, enjoy featured appetizer pricing, and celebrate St. Patrick’s season while supporting the Ohio River Foundation.

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Chrome Sweet Chrome
Chrome Sweet Chrome

The 2026 Cincinnati Auto Expo returns to downtown Cincinnati March 26 through March 29 at First Financial Center, bringing together 23 brands, hands-on vehicle experiences, family attractions, ride-and-drives, and a strong charitable connection supporting child passenger safety through Cincinnati Children’s.

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Chasing Falls in the Bluegrass
Chasing Falls in the Bluegrass

Kentucky’s best waterfall road trip winds through the southern half of the state with a lineup of unforgettable stops including Cumberland Falls, Yahoo Falls, Eagle Falls, Princess Falls, Flat Lick Falls, and more. This scenic drive pairs forest hikes, sandstone cliffs, small towns, and peaceful overlooks for a weekend filled with mountain air, rushing water, and some of the most beautiful natural scenery in the Bluegrass State.

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Odds Couple Sportsbooks Meet Their Match
Odds Couple Sportsbooks Meet Their Match

Online sportsbooks and prediction markets now compete for the same sports driven audience, but they operate on different financial engines. Sportsbooks rely on fixed odds and embedded margin within state gaming frameworks. Prediction markets offer tradeable contracts priced by supply and demand, often under commodities oversight. With US sportsbooks generating $13.78B in 2024 revenue, the scale gap remains wide, yet regulatory battles and product innovation are tightening the competitive landscape. This analysis breaks down revenue models, liquidity dynamics, legal tensions, and what bettors should expect next.

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The Key for the week of March 9
The Key for the week of March 9

NFL legal tampering delivered chaos, the Reds are bracing for another Hunter Greene injury setback, Cincinnati’s season-ending collapse leaves Wes Miller’s future in question, and Ben’s latest betting angle looks to the World Baseball Classic with the Dominican Republic and Team USA in focus.

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